SB Design Square dives into lifestyle trends, creating new experiences that inspire home decoration enthusiasts with a customized style. It brings together a variety of high-quality decorative products, carefully selected to enhance the beauty of your home in every corner at 'Living Story,' a Creative Home Decor Store. This space connects imaginative design to reality through the 'Living Stylist' service, a top-notch assistant for home decoration.



Mr. Pidetch Chavaldit, Executive Director of SB Furniture Group, revealed that SB Design Square has recently created a new zone named 'Living Story' under the concept of a Creative Home Decor Store. This initiative aims to fulfill the inspiration for dream home decoration with carefully curated products, leveraging the expertise and experience of SB Design Square to offer stylish, unique, and innovative items. These include lamps, rugs, cushions, wall art, and various home decor accessories for different rooms in the house. Additionally, our extensive experience has allowed us to understand customer pain points, leading to the creation of another service called 'Living Stylist,' which provides design and arrangement assistance, as well as customized design consultations by a professional team to help customers create a fresh personal look for their homes, enhancing their living experience with unique decor.


"What makes Living Story stand out is our meticulous selection of home decor that aligns with the ever-changing global design trends each year, whether it be organism, eclectic, bohemian, vintage, minimal, modern, or luxury. We cater to diverse tastes and preferences while emphasizing the creativity of various artists and brands. We may feature special designs created by renowned artists or designers in the country, and in the future, we will introduce several imported brands to strengthen Living Story. Beyond aesthetic uniqueness, we also offer practical home items for customers seeking convenience, combining style with value for quality and price to meet the needs of all customer groups, including those looking to renovate their homes, decorate for rental, newlyweds, families preparing for new members, and working individuals wanting to enhance their lifestyle. We invite you to visit and explore home decor products in the Living Story zone," Mr. Pidetch highlighted the distinctiveness of Living Story.

Living Story offers a wide range of designs starting at affordable prices from 100 baht, including:

• Decorative lamps: We have options ranging from pendant lamps, table lamps, to floor lamps in various styles such as modern, classic, and minimal. A single lamp can beautifully complete a room.

• Paintings, posters, photographs, and other wall art to add color and personality to your home, reflecting your taste perfectly.

• Rugs: A key element that defines the boundaries of a space, adding softness and warmth to every touch. We offer a selection of styles, sizes, and materials, including wool, cotton, and synthetic fibers to suit every use.

• Decorative mirrors in various shapes that enhance the room's dimensions and brightness, serving both decorative and practical purposes. Available in different sizes and styles, from simple round mirrors to beautifully framed ones.

• Decorative cushions: An essential decor item that can change the atmosphere and theme of a room, available in various shapes, sizes, and fabric types.

• Other decorative items such as clocks, vases, candle holders, and decorative plates to add fun and color to the decor of bedrooms, living rooms, dining areas, or balcony gardens.


"We believe that Living Story will perfectly enhance the modern living lifestyle, both in creating a happy and relaxing atmosphere at home and in establishing your unique style or identity, all in one place at SB Design Square," Mr. Pidetch concluded.

Experience a new way of home decoration with Living Story today at SB Design Square branches: Crystal Design Center, Ratchaphruek, Bangna, Rama 2, Bangkae, and Phuket.